“Hungary House” Debuts at CIIE, Strengthening China–Hungary Cooperation

Shanghai | November 5, 2025 — During the opening of the 8th China International Import Expo (CIIE), the “Hungary House” initiative was officially launched in the newly established International Friendship Cities Cooperation Zone, marking a new step in China–Hungary cooperation across trade, technology and cultural exchange.

Promoted by the Central and Eastern Europe—China Science and Technology Exchange Association (CEECSTE), Hungary House is designed as a long-term cooperation platform, combining business matchmaking, innovation support and people-to-people exchange.

Speaking at the launch, Jiao Chao, President of CEECSTE, noted that the initiative has received strong support from Hungarian institutions, including recognition from former Hungarian Prime Minister Péter Medgyessy and guidance from Hungary’s investment promotion authorities.

The project has already moved into implementation. The first Hungary House, now operating in Jinan, Shandong Province, offers a 500-square-metre multifunctional space for exhibitions, business talks and cultural activities. More than ten Hungarian companies in biomedicine, advanced manufacturing and green agriculture have joined the platform.

Building on this model, additional Hungary House locations are being prepared in Tianjin, Dezhou and Weihai, aiming to form a nationwide cooperation network.

Cultural exchange was also highlighted at CIIE through a joint Friendship Cities booth, featuring Hungarian folk dance, traditional craftsmanship and Tokaji wine tastings. Entirely supported by Hungarian civil and business partners, the booth showcased the role of grassroots diplomacy in strengthening bilateral relations.

“Hungary House is not only a gateway for Hungarian companies entering China, but also a practical bridge for Chinese partners engaging with Europe,” Jiao said.